Research: New Panama Canal Will Be the Great Equalizer in US Battle for East Asia Cargo

New Panama Canal to Level US Playing Field

Following the USD 5 billion Panama Canal expansion in 2016, up to 10 percent of container traffic to the US from East Asia could shift from West Coast ports to East Coast ports by 2020, according to new research conducted by The Boston Consulting Group (BCG) and C.H. Robinson.

In 2014, about 35 percent of container traffic from East Asia to the US arrived at East Coast ports. According to the report, current growth trends would push that share to 40 percent by 2020 without the canal’s expansion. But with the canal expansion in place, the East Coast’s share could reach 50 percent — a 10 percent increase in market share.

Rerouting that volume is equivalent to building a port roughly double the size of the ports in Savannah and Charleston.

The findings are being released today in a report titled ”Wide Open: How the Panama Canal Is Redrawing the Logistics Map.”

With global container flows rising, West Coast ports will still handle more traffic than they do today, but they will experience lower growth rates and their market share will likely fall, the researchers suggest.

The canal’s expansion will permit post-Panamax container ships — which have two to three times the capacity of current vessels — to reach the East Coast.

Those ports will then become more cost competitive because it is cheaper to move cargo by water than over land, as is currently the case. West Coast ports, however, will remain the destination of choice for shippers who need to use the fastest routes possible, the research suggests.

After the Panama Canal expands, the battleground region in which East and West Coast ports compete for customers will likely grow and shift several hundred miles west toward Chicago and Memphis, encompassing a region that accounts for about 15 percent of US GDP.

“With the Panama Canal’s expansion, shippers will have more options and carriers will compete to provide those options,” said Peter Ulrich, a BCG partner and the leader of the firm’s transportation and logistics topic area in North America.

“Rail, truck, and ocean carriers will all have to reconsider their routing and investment decisions. And shippers will need to make fundamental choices, such as where to locate distribution centers and how to segregate their cargo heading for the heartland.”

Under all scenarios analyzed within the report, all major US ports will have greater container traffic in 2020 than they do today. But the largest of the West Coast ports, the Los Angeles-Long Beach complex, will handle less traffic than if the expansion were not to occur. That complex will likely experience growth at an average rate of 5 to 10 percent per year through 2020, compared with double-digit growth rates at some East Coast ports.

On the East Coast, the New York-New Jersey port complex and the Southeastern ports of Norfolk, Savannah, and Charleston are well positioned to gain traffic by virtue of their relative proximity to the battleground region and attractive rail routes to major markets. As the East Coast’s largest ports, they are also likely to be on the routes of the post-Panamax vessels, which tend to make fewer, longer stops than smaller vessels.

“Companies accustomed to shipping to the West Coast and relying on relatively fast rail service to cover most of the country will need to take a much more segmented and dynamic approach,” said Sri Laxmana, the director of ocean services at C.H. Robinson.

“When time is of the essence, that routing may continue to make sense. But for other products, the savings of shipping through the Panama Canal will likely outweigh the extra time in transit.”

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